In indie publishing, attracting the right readers is just as important as writing a great book.
One of the most effective ways to build a dedicated following is through a mailing list, and a “reader magnet” can be your golden ticket to explosive list growth.
But what exactly is a reader magnet?
Simply put, it’s an exclusive piece of content or special offer designed to attract and entice potential readers into subscribing to your mailing list.
Having a robust mailing list opens a direct line of communication between you and your readers, allowing you to share updates, promote new releases, and build lasting relationships.
This isn’t just a list of names; it’s your very own community of engaged fans who are eager to read your next work.
And to get these avid readers to willingly give you their email addresses, you’ll need to offer something irresistible: enter the reader magnet.
Unlock the Potential of Reader Magnets: Nine Inspired Ideas
1) A Compelling Prequel
A well-crafted prequel can serve as a tantalising appetiser, providing insight into your protagonist’s past or laying the foundation of your story’s world.
2) A Riveting Side Story
Introduce a parallel narrative that complements your main storyline. It’s an excellent way to expand your story’s universe.
3) The Untold Story of a Secondary Character
Everyone loves a scene-stealer. Offer a backstory of an intriguing secondary character your readers can’t get enough of.
4) A Bonus Epilogue
Your story may have ended, but readers always yearn for more. An additional epilogue, particularly in genres like fantasy and romance, can be a treat.
5) Maps to Guide Them
Whether it’s a detailed city map for a crime thriller or a vast galactic layout for a space opera, maps add an extra layer of immersion.
6) A Personal Scrapbook
Give them a glimpse behind the curtain with a photobook that can contain research photos, newspaper clippings, or any other fun snippets from your writing journey.
7) Diary Entries
Offer readers an intimate look into the thoughts and feelings of a character through diary entries. It adds a new dimension to your storytelling.
8) Documents from Your Story World
Be it legal parchments, sacred texts, or historical documents, such literature can make your fictional universe more believable.
9) Artistic Flair
Who doesn’t love concept art or character sketches? Offering these as downloadable wallpapers can be an enticing bonus.
Mix and Match for Maximum Impact
Don’t limit yourself to just one of these ideas.
Combining them can provide unparalleled value, transforming casual readers into your ultimate superfans.
I’d love to hear what you’re using to attract and retain your readers.
Share your thoughts in the comments below.
CherryEdits 